The Boring Company, Musk's tunnel construction firm, claimed to have sold 20,000 of the weapons at $500 each, netting a total of $10m (£7.5m).
Musk, who is known for provocative antics, first mentioned plans to sell a flamethrower in December, and repeatedly plugged the idea on social media. Prices range from just under $3,000 to one listing with a "Buy it Now" price of $20,000. (Shortly after the sale was announced, the items were dubbed "Not a Flamethrower" in order to circumvent shipping regulations against items called flamethrowers.) On Saturday, the company distributed the first 1,000 of them in LA. Instead, they work more like large propane blowtorches.
The billionaire posted a warning to Twitter Saturday: "Please use as directed to avoid unintentionally burning things down". Don't worry if you can't make it; all Not-a-Flamethrowers will ship out this summer!
The hot ticket items also come with a 10-page manual including other sensible tips such as not pointing the Not-A-Flamethrower at your face, people, animals, or flammable objects, and not to touch the nozzle during or after use.
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Another part of the agreement absolving Musk's company from liabilities from customers' behavior "no matter how genius or stupid" included exemptions for such acts as "setting things on fire", and "smoking near the not-a-flamethrower". The first promotional products were simple Boring Company hats.
The Boring Company has proposed to build a tunnel through West Los Angeles, passing underneath Sepulveda Boulevard through Culver City.
In response to @SPPhotonic, Musk may have revealed an upcoming new TBC product when he tweeted, "Each flamethrower comes with a state-of-the-art The Boring Company brand fire extinguisher".
It's unclear how much a round-trip would cost, but the Boring Company said it will be "comparable to or lower than current public transportation fares".